10 Fast, Easy, And PROVEN Marketing
Tactics You Can Use Right NOW To
Generate More IT Sales, More Recurring
Revenue Contracts And Attract More
“Sweet-Spot” IT Services Clients
The first 47 who register will receive a FREE Marketing Brief: "How to Build an Ever-Growing Flood of New Business, Referrals, and Repeat Customers With Newsletter Marketing" and 12 FREE Audio Training CDs – a $539 Value! These bonuses are now sold out! Seats WILL FILL FAST and if you hesitate, you’ll miss out on this savings!
Click Here Now To Secure Your Seat!
- The owners of small MSPs, VARs and IT services firms who don’t have a reliable marketing plan in place to replace the sales they are losing to the recession and don’t know where to start or what to do, and…
- Desperately need some quick and inexpensive ways to attract new clients and fuel sales, and…
- Are typically NOT good marketers, who don’t have a marketing or sales background and – until now – have relied mostly on referrals to generate sales, and…
- Want to know how other IT service firms are structuring, pricing and presenting their services to clients to close MORE business right now and overcome even the most stubborn clients who are refusing to invest money into IT support.
Click Here To Register Now
Dear Friend,
The economy isn’t so hot right now and even if you’ve been able to get by relying solely on referrals, I’m sure you’ve felt the pinch of businesses cutting back and even permanently closing their doors. Losing clients is never easy…and finding good, profitable ones to replace the ones you are losing is getting harder and harder by the day. That’s why...
Now, More Than Ever, You Need A Solid Marketing Plan For Your Business!
Let’s face it – you probably hate the thought of marketing. You’re a technician, not a sales guy! But you know that if you don’t get this part of your business handled, your business – and your personal income – are going to suffer. But here’s the good news - there are thousands of small IT business owners just like you who ARE growing, closing sales and making great money.
And they are doing it without a big marketing budget, without a dedicated sales team, and in most cases, without any help or assistance from a spouse or business partner.
So what do they know that you don’t?
They’ve Discovered A For Finding, Attracting And Closing
“Sweet-Spot” Clients And Profitable Recurring Revenue Contracts That Is Easy To Implement, And
I know it sounds too good to be true, but one glance at the TRUE success stories I’ve enclosed with this letter will prove that it’s 100% legitimate.
If you want to know the marketing systems, strategies and secrets these guys have already figured out and profited from, then you’ll want to clear you calendar and immediately register for this full-day workshop.
Here’s What You’ll Get When You Enroll:
- An overview of the MOST COMPREHENSIVE, COMPLETE AND PROVEN MARKETING SYSTEM for generating the absolute maximum amount of profits, sales and recurring revenue from your technology service business, with as FEW hours, staff and budget as possible. This system has worked for THOUSANDS…isn’t it worth at LEAST looking into?
- FREE Networking Lunch where you can talk with your peers to find out what they are doing right now to fuel sales and overcome this tough economic time. Just getting out of the office for a day to talk to your peers is worth the price of admission.
12 FREE Audio Training CDs and a FREE Marketing Brief:"How to Build an Ever-Growing Flood of New Business, Referrals, and Repeat Customers With Newsletter Marketing" (a $539 Value). These bonuses are now sold out!- FREE pass to bring a guest (spouse, business partner, key employee or friend).
You’ll also see dozens of FRESH, NEW, and EXCITING “must-see” strategies and campaigns that I’ve never revealed before…campaigns my clients are using to sell managed services, backup and disaster recovery solutions, managed print services, server upgrades, and much, much MORE.
Click Here To Register Now
Still Not Convinced? Here Are 5 BIG Reasons You Should Drop Everything And Register For One Of These Events Right NOW…
- I’m going to show you ACTUAL, real-life case studies, examples and NEVER BEFORE SEEN strategies that my clients are using RIGHT NOW to sell managed services, backup and disaster recovery solutions, collect new clients quickly, easily and inexpensively, sell server upgrades, and MORE.
One incredibly EASY strategy helped a client of mine build a rock-solid database of 582 decision makers in the medical niche and increase his sales by $243,382 in just 4 weeks!
Even I was blown away by this! If you are struggling to find a simple, easy and inexpensive way to drum up new business, this strategy ALONE will be worth the price of admission. - I’m going to show you real-life case study after case study of my “Joe-average” clients to reveal exactly what steps they took to go from broke to doing over $1 MILLION Dollars in NEW recurring business in 6 to 8 months flat. Many of my clients started out as one-man bands with no marketing skills, no money, and struggling to figure out where to find the time for marketing. During this seminar you’ll see how they did it and see the actual campaigns they used…and how you can TOO!
- I’m going to spend a FULL DAY with you answering every question you have and leaving no stone unturned so when you get back to your office, you are EXCITED about your business again with a renewed sense of HOPE that you actually CAN thrive right now!
- I’m going to GIVE you several sales letters, templates, and examples you can take home and USE…not just show them to you on the PowerPoint screen. Not only will I hand them to you, but I’ll also explain exactly how to use them, why they work, and what you can do to make them a part of an ongoing system to get more clients in the door every day, every month, for as long as you like!
- If nothing else, this is a dirt-cheap way to recharge your batteries and brush up on your marketing skills. Of course I’ll deliver my famous “kick you in the arse” presentation that will get you fired up, refocused, and excited to make some REAL money!
Click Here To Secure This Strategy For Yourself
Click Here To Register Yourself And A Guest
I’m So Confident That You’ll Be Blown Away By This Workshop That I’m Willing To Go Out On A Limb And Give You A
You Are Protected By My 100%
"Better Than Your Money Back" Guarantee
Enroll now and come to my full-day workshop. If at any point during the meeting you don’t feel like you are getting unbelievable value for both your time and money, simply hand your materials to my staff at the back of the room and say, “This just isn’t what I expected.”
We will not only refund your tuition, but we will also reimburse you up to $300 of your travel costs –NO questions, NO fine print, and NO hassles.
I DARE anyone else holding a seminar to make that same guarantee. That’s how certain I am you will LOVE the event and how committed I am to making it the absolute BEST investment of both your time and money.
Click Here To Register Now
Want Specifics? Here Are Just A FEW Of The PROVEN Campaigns And Strategies You’ll Learn About:
- A NEW backup and disaster recovery campaign that is generating thousands of dollars in NEW recurring revenue streams despite the recession; one client simply e-mailed this campaign to the 23 clients on his list and sold 5 annual BDR contracts within 24-hours for a PROFIT of $22,366 (no, I’m not kidding).
- The auto-pilot marketing system that will bring you a steady flow of ready-to-buy prospects without you having to conduct needy prospecting or apply heavy sales pressure.
- The “3-step” managed services marketing system that is consistently generating $6 in sales for every $1 spent on mailing it out – this campaign is SO successful it was written up in DM News (Direct Marketing News). This has to be THE most successful marketing campaign EVER WRITTEN to sell managed services, bar none.
- The shocking marketing strategy that is helping my MSP clients consistently generate windfall sales of $100,000 or more in a single afternoon; I’ll show you how to close business at a rate you never dreamed possible.
- The credibility-building campaign one client used that generated over a quarter of a MILLION dollars in new sales with ONE mailing; this single campaign that is CHEAPER than printing a brochure will position you as an “in-demand” expert and attract top-quality prospects to you without hard-selling or cold calls.
- The “poor boy” marketing system that helped one client of mine generate $43,382 in NEW sales in less than 4 weeks using a high-school graduate and a stack of business cards.
- A Halloween campaign that generated an 800% ROI; this campaign was sent to 300 prospects and generated 22 responses WITHOUT telephone follow-up! Since the last update, it generated $20,000 in sales without including the managed services back-end revenue.
- Three simple changes to your managed services sales presentation that will DOUBLE your close rate of eliminate sales objections. One client of mine increased his managed services monthly revenue by 398% in under a month with this SINGLE promotion!
- How to create a “shock-n-awe” package that will pre-sell any prospect, handle objections and grease the sales skids BEFORE you walk in the door.
- An “end of year” campaign that generated $26,000 in NEW sales in under 10 days.
- Simple, easy tricks using e-mail marketing to guarantee a double-digit click-through rate and response that almost NO IT firm gets right; if you are sending HTML e-mails I can guarantee you’re not doing it.
- A new “voice broadcasting” telemarketing system that will enable you to prospect hundreds – even thousands – of businesses automatically without making a single cold call.
- The single most important marketing piece you MUST have that will virtually guarantee you ONLY speak to highly-qualified prospects who are willing – even eager – to pay top dollar for IT support; this is price-shopper pest control for your business!
- An honest, direct and extremely powerful method for getting C-level decision makers of larger companies eager to take your calls, meet with you and learn more about your services.
- The “myth” of the unique selling proposition; how to stand out as the most in-demand IT consultant in your area even though you’re selling the same services as everyone else.
- The “fool proof” marketing campaign checklist that will instantly reveal whether or not your marketing campaign will generate a response–be it a web site, postcard, Yellow Pages ad or flyer.
- Five unbelievably easy and simple changes you can make to your web site that will force an overnight increase of 23% to 74% MORE leads than your current site.
- The ONLY way to secure a healthy, hyper-responsive, highly qualified list of prospects – you should NEVER mail ANY marketing campaign without knowing this first; best of all, you don’t need a lot of money to implement it.
- How to introduce your company and services to every business owner in your area for less than $2 a prospect; use this if you are brand new, don’t have much name-recognition or if you want to generate a quick surge of new leads and “name recognition.”
- A simple trick that will turn the blank space on the back of your business card into a new client magnet.
- The amazing “3 Question System” you can use on any client or prospect in any sales situation to INSTANTLY reveal exactly what that client’s hot buttons are; this process is so powerful and SO simple you’ll be jumping out of your seat anxious to use it.
- A BRILLIANT trade show marketing campaign that will get people FLOODING your booth.
- The “charity tie-in” campaign that will get you TONS of free press, a flood of new clients, and the “halo” effect while simultaneously helping out a worthwhile charity you want to support.
- The “auto-pilot” marketing system magnet that will revolutionize the way you market your business. Not only will prospects CALL YOU, but they will also be pre-sold, pre-qualified, and pre-disposed to signing up for your managed services program regardless of the price!
- How to avoid wasting thousands of dollars and your precious time on marketing campaigns that don’t work. I’ll reveal the exact marketing media that has been proven time and time again to work best when marketing IT services.
- How to position yourself as the most “in demand” consultant in your area with the highest fees and still get more business than cheaper competitors.
- The 3 critical characteristics you must develop to unlock a flood of new sales and business opportunities; these have nothing to do with your marketing, the type of clients you serve, the way you price your services, or your competition.
- Auto-pilot marketing systems that will cut the time and effort of selling in half while virtually eliminating cheap clients. This is price-shopper pest control for your business!
- Common mistakes you are making with your web site, brochures, sales letters – and even your business card – that are REPELLING business. Fix these mistakes and you’ll easily generate a landslide of new clients calling your office.
- What type of marketing media is hands down the BEST for promoting your computer consulting services, and which ones will waste your time, drain your bank account, and leave you disappointed and frustrated.
- How to avoid the most common, costly mistakes I see MSPs make over and over again when promoting their managed services program. If you have trouble getting people to understand why they should enroll in your program – who want to ‘hold off for now’ or who fight you over price – I KNOW you are making these mistakes too.
Click Here To Register Now
Are You Skeptical, Thinking This Is All Hype?
That’s What These Guys Thought Too…
UNTIL They Tried It:
Over $62,000 In Monthly Recurring Revenue!
“ I have been running my business for about 8 years, but like many small computer consultants, I've never implemented a real marketing plan -- at least not anything with a strategy -- before Robin. We were surviving purely on the referrals and I wasn't making any additional profit after paying the employees. In fact, the business was actually $6,000 negative for the year. Since getting on board with Robin's marketing plan we added an additional $62,000 in revenue and 8 new clients within a 6-month period– Sean Goss, President, Crown Computers
We Just Closed A Managed Services Sale
Worth $100,000!
“ Before Robin, we did a horrible, horrible job at marketing; and at the time that we purchased the Toolkit, we were really desperate for help. We had been in business for over 25 years and had never implemented a real marketing campaign. Knowing what we know now, I’m kicking myself for not getting started sooner. One of the first campaigns we used from Robin TRIPLED our managed services sales and helped us increase sales by 40% without a dedicated sales team! Just recently, we closed a very large deal that is $100,000 in recurring revenue for a 100-user network which puts us very close to $50,000 per month in recurring revenue. If you have ANY doubts about Robin’s marketing system, get rid of them…her marketing WORKS and we are proof positive that even the worst, non-marketing ‘computer geeks’ can do this! ”– Val Aubry, Main Street Software
Over $8,700 in Monthly Recurring Revenue!
“ I took a big leap of faith and enrolled in Robin’s program. I am sure my bookkeeper thought I was crazy! I read through it all as soon as I got it and was even more impressed and excited. All I did was pull out one of the templates she gave me and sent it to 25 prime potential clients. That ONE campaign generated an instant $8,791 in monthly recurring revenue in under a month!!! All with rock solid one or two year contracts and with only one mailing and simple follow through. My advice to anyone reading this? Sign up for her program and listen to what she has to say. It WILL work. ”– Bill Ooms, Business System Solutions
Click Here To Register
We Increased Our Client Base by 29%, Our Monthly Gross Sales by 49% and Our AVERAGE Monthly Profit by 299%
“ Prior to Robin’s program we didn’t have any managed services clients and we had no experience with marketing. After just 6 months, our total number of clients has increased by 29%, our average monthly gross sales have increased by 49% and our average monthly net profit has increased by 299%. Thanks to Robin, I've acquired an enormous amount of easy-to-use marketing material. Her materials don't provide vague formless ideas or concepts. Robin provides real world, soup-to-nuts marketing solutions that flat out WORK. What was once an uncomfortable but necessary function has become fun. ” – Ken Reichardt, President, PCX Technologies
Click Here To Register
Increased Sales by 100% and Converted Almost All Break-Fix Clients to Managed Services!
“Since obtaining and using Robin’s program, I’ve converted all but two customers to a managed services plan, which has increased my revenues by approximately 35%. My monthly credit card receipts are more than triple what they were when I was selling block time. Overall, I’ve increased my business last quarter (compared to last year’s 1st quarter) by more than 100% with Robin’s help.”– James Sanford, President, e-Tech Software
Click Here To Register
We Sold 15 NEW Managed Services Contracts in 4 Months Flat!
“I bought Robin's program last year and it has been a tremendous eye-opener for me. Up until that point, we had sold clients quarterly onsite maintenance visits, project work, and break-fix services, but nothing like the managed services program we offer today. We also didn’t have a clue about marketing. The biggest benefit to me so far has been the framework to move forward on selling managed services. Robin gave us the model for packaging, pricing, and promoting it to our clients, which we did very successfully. Under her direction, we went to our existing clients first and sold 15 contracts within 4 months. This not only helped our overall revenue and profitability, but it also revealed a number of operational holes in the business that we needed to improve. She has been a tremendous help to us and it’s been a lot of fun to see this project unfold. Robin, thanks for all you do!”– John Sandy, ISC Manager, James Moore & Company
Click Here To Register
We Went From Almost Closing Our Doors To Being Named The Franchise Of The Year Out of 120 Franchises
“What has been the sum total result of using Robin's program? About 6 months prior to finding and purchasing Robin's program, we were on the brink of giving up the business. I literally had a meeting with our corporate CEO and confessed that it just wasn't happening for us and we were running out of money. Through a combination of a few good breaks AND the implementation of Robin's marketing tools (which is easy to do, by the way, if you simply follow the templates!), not only did we survive through a tough spot, but we were also named CM IT Solutions' Franchise of the Year out of 120 offices and have since recorded the highest single month revenues in franchise history. At our Annual Convention, our office was given this year's Outstanding Achievement Award.”– Jeff Johnson, President, CM IT Solutions
Sales Are Up 200%!
“We've known about Robin Robins for a very long time, but were skeptical about whether or not her strategies and advice actually work. With all the positive feedback we received from other resellers, we decided to work with her to see what could be gained. Since signing on with Robin, our service and sales revenues have increased substantially. In fact, in the first quarter of working with Robin, we actually sold more in total than two years’ prior and 200% more than the same period the previous year. Robin's ideas on how we should structure and promote our offerings really work; our success is proof of that as we have shown consistent and substantial growth in all areas of our business that we've worked with Robin to improve on.”– Luke Walling, President, Walling Data Systems
Click Here To Register
4 New Clients In 3 Weeks!
“Before I tried the ‘Robin Robins’ marketing approach, I did my own newsletter and mailed it to a qualified list that I bought. I thought it was perfect - full color, short, listed our services, timely articles, and links for free downloads of cool software. I even included a half-page offer to give them a wide-screen HDTV if they bought our accounting package or even recommended someone who did! This direct mail piece had EVERYTHING -- except response. Sadly, I mailed that puppy out for FOUR months and got nothing back. Finally, I broke down and did one of the Robin’s letter series. It didn’t take much work because it was simply “fill-in-the-blank” and mailed it to the same people that had been actively ignoring me. By the end of the 3-week cycle, we’d already gotten 4 responses including a contract to install a server and a company that just so happens to need someone to oversee their small network! From the same darn list of people that ignored my ‘perfect’ newsletter solicitation the past four months, I’m now getting solid responses!”– Henry Fiorentini, President, PanaTech Computer Management
From Financing Payroll With Credit Cards to Generating Over $19,400 in Bottom Line Profits Every Month
“All I can say is that we are going gangbusters with managed services. The entire pitch has come from your materials and teleseminars and it’s really working. We went from being worried about paying the bills and financing payroll with credit cards, to being PROFITABLE on the 1st day of each month. We are only 6 months into your materials, but now we’re generating over $19,400 in recurring, bottom-line profits.”– Brett Jaffe, President, Axis Microsystems Inc.
Click Here To Register
$0 To $67,500 In 6 Months
“Robin, if you want either the Toolkit or the Managed Services Marketing Blueprint back, you will have to pry it from my cold, dead hands! Using your easy to follow marketing system, we were able to go from $0 in recurring revenue to $67,500 in just 6 months through pure determination and your smart marketing…and I was just a one-man show! Robin, your dreams are helping to make my dreams come true and for that, my family and I will be eternally thankful.”– David Hodgdon, President, Carroll Computer Services
Isn’t It Time About Implementing A Marketing Plan For Your Business?
- If your computer consulting business is stagnant or steadily sliding backwards, and you are frustrated…even a little bit scared…about how you are going to survive this serious slump in the economy…
- If you know you need a better marketing system, but you just don’t know where to start and don’t want to throw your money away trying to figure it out…
- If you want to know how other small MSPs are getting RICH selling managed services… then it’s imperative that you clear your calendar and do whatever it takes to attend this event.
Click Here To Register Now
If I’m Giving So Much, Why Would I Make The Tuition So Incredibly Cheap?
Compared to other seminars, the tuition I’m asking for is a mere pittance to get in; especially when you consider the fact that I’m going to give you actual marketing campaigns and strategies that others have paid THOUSANDS to get. So why so cheap?
Simple.
This event is being held in conjunction with Harry Brelsford’s SMB Nation annual conference. Harry endorses this event to all of his 500 to 700 attendees and therefore I don’t have to work very hard to fill the room. Therefore, the tuition is simply to help cover the room and catering costs. Another reason I can give this away dirt-cheap is because I know that a certain percentage of the people who attend will become life-long, raving fan clients, similar to the ones outlined in this letter and the dozens of success stories outlined on my web site.
However, I want to be very clear that you are under no obligation to buy anything when you attend. I’m perfectly confident that a good percentage of people who attend will be EAGER to join my membership because they will see the incredible value I’m delivering. Maybe you’ll be one of them, and maybe you won’t. You can make that decision later. But whatever you decide, you have my better-than-money-back-guarantee that this was one of the absolute BEST events you’ve ever attended.
Click Here To Register Now
“But I’m Just Too Busy To Go…”
Being ‘too busy’ is a poor excuse. What you’re saying is that you are too busy mopping the floor to fix the hole in the roof. If you wait for the “right” time to do anything, you’ll never make any progress. That’s why highly successful athletes, artists, actors and business owners hire coaches – they constantly invest time and money to being the BEST they can be, and they train and practice daily…not just once in a while or when they find the time.
They MAKE the time because it’s crucial to their continued success…and if you want to be the best entrepreneur you can be, you need to invest in learning how to finally get the marketing of your business handled.
Here’s What You Need To Do Now:
Click Here Now to secure a seat for yourself; you can bring a guest for FREE. You’ll get my Marketing Brief: "How to Build an Ever-Growing Flood of New Business, Referrals, and Repeat Customers With Newsletter Marketing" and 12 Audio Training CDs – a $539 Value - FREE. These bonuses are now sold out! It’s that simple. Do it now before we sell every seat and you are permanently locked out from attending.
Robin Robins, President and Author
Technology Marketing Toolkit, Inc.
www.sellmoresolutions.com
Don’t forget that the first 47 who register will receive my FREE Marketing Brief: "How to Build an Ever-Growing Flood of New Business, Referrals, and Repeat Customers With Newsletter Marketing" and 12 FREE Audio Training CDs – a $539 Value! These bonuses are now sold out! Seats WILL FILL FAST and if you hesitate, you’ll miss out on this savings!
Click Here Now To Secure Your SMD Discount!
A Personal Message From One IT Business Owner To Another…
“Dear Colleague,
I found out about Robin because I received an invitation to a one-day event, just like the one you are holding in your hands. Like you, I was skeptical at first and thought this was a “get rich quick” scheme, but decided to put my skepticisms aside because my business was on the brink of bankruptcy. Okay, I was desperate. When I arrived at the session, I sat in the back of the room so I could make a fast escape if my fears turned out to be true; but at the first break, I was BLOWN AWAY by what she was delivering and moved to the front of the room. Since enrolling in her program and implementing the strategies, I’ve doubled my revenue, profits and personal income without increasing any of our costs. Thank God I got started when I did; our area has been hit hard by the recession and many of my best clients are being forced to close their doors, causing me to lose business at an alarming rate – HOWEVER, the one thing I do have is a marketing system – and that marketing system (which you are being given the opportunity to learn) has enabled us to replace the business we’ve lost and even acquire a few of our competitors who are going out of business. Just last week I was able to close two sizable deals, one for $7,000 per month and another for $5,000 a month all thanks to Robin’s marketing. If you are skeptical, I understand; heck, I was too! But I’m speaking from experience when I say Robin is the ‘real deal’ and you owe it to yourself, your family and your business to attend this event.”– Randy Hall, President, Worldlan Technology
“Yes Robin, Sign Me Up!”
Please charge my card $197 ($97 if you are attending SMB Nation) and hold two seats (one for me and a guest) to attend your 10 Fast, Easy, And PROVEN Marketing Tactics Seminar. I understand that if I'm not THRILLED with the content, I can hand in my materials that day to get a FULL, no-hassle refund of up to $300 of your travel costs.
I Am Attending SMB Nation; Please Register Me At The Discounted Rate Of $97
I Am NOT Attending SMB Nation; Please Enroll Me For $197
Don’t forget that the first 47 who register will receive my FREE Marketing Brief: "How to Build an Ever-Growing Flood of New Business, Referrals, and Repeat Customers With Newsletter Marketing" and 12 FREE Audio Training CDs – a $539 Value! These bonuses are now sold out! We only have a limited number of these bonuses in our stock room and once they are gone, they’re gone!
You Are Protected By Our
Better-Than-Money-Back Guarantee:
Enroll now and come to my full-day workshop. If at any point during the meeting you don’t feel like you are getting unbelievable value for both your time and money, simply hand your materials to my staff at the back of the room and say, “This just isn’t what I expected.” We will not only refund your tuition, but we will also reimburse you up to $300 of your travel costs –NO questions, NO fine print, and NO hassles.
Meet Your Host
Join us for a full-day workshop to have IT marketing legend, Robin Robins, reveal the marketing campaigns, strategies and systems your peers are using right NOW to THRIVE during this recession.
Location:
Las Vegas, NV
Thursday, October 1, 2009
Registration: 8 a.m. - 9 a.m.
Meeting Time: 9 a.m. - 5 p.m.
Riviera Hotel & Casino
2901 Las Vegas Blvd S
Las Vegas, NV 89109
(702) 734-5110
What Others Are Saying About Robin:
"In just over a year of implementing Robin's IT marketing plan, my revenue surged from $13,000 per month to $82,000 a month."
CMIT Solutions Of Fox Valley North
“Generated $22,000 In Profits In 24 Hours”
Yoram Baltinester
Balti Group
Gross Profits
"Thanks to Robin's marketing system, we converted all of our clients to managed services and now total income is up by 41% and gross profit is up by 92%!"
“With Robin's Products, Our Business Has Grown Tenfold. We Came All The Way
From The UK To
Attend Robin's Seminar!”
Alex Rimmer
Sirona Solutions
"Robin has been
very helpful in developing and selling our managed service program. The marketing copy, strategy, e-mail
and web campaigns, and follow up material has been phenomenally successful and we are on schedule
to have 90% of our clients on a managed service plan by the end of the year. With Robin's material,
it's a one-call close."
“Robin's Systems WORK!”
John Fatz
Fatz Axxelerated
Systems Technologies
Annual Revenue
"With the coaching,
interviews, and marketing templates provided in Robin's kit, I've been able to sell over 40% of my clients onto
a managed service contract - that's over $200,000 in annual revenue! Robin's program has truly been
worth the investment. The interaction with Robin and her other members from across the country
has sparked many new ideas of how I can grow my business to be a well-oiled machine."
“With Robin's Products, I Turned My Tech Business Into A Sales Business Profitably”
Harish Sundaram
Only Link
are up 120%
"After using her
tools and advice,
our top line revenue
is up 18% and
bottom line profits
are up 120%. I'm absolutely
convinced that anyone who signs
up for this program and takes
Robin's advice will experience
the same results."
Vince Arden
PCSI
"I started right away with the Quick Start Guide To Fast Cash and had a 19% response rate to our campaign. This was a great opportunity to work with current customers. Not only did we make our money back, but we also saved some potential disasters. Our sales team is really enthusiastic because of how much easier it is to call a new prospect since implementing some of the direct mail campaigns. Instead of just calling to introduce ourselves, we have given them a reason for our call and ‘greased the skids.’ Now we start the conversation with, “Did you receive our letter and FREE offer?” It is amazing to think that our marketing before was non-existent or consisted of sales efforts that have existed in our industry for 20 or more years. Now we have a process and a focus that is truly adding value to our customers and prospects."
“I went to your seminar in Atlanta and made a firm decision in buying the toolkit. Money was tight, but I bought it anyway on a leap of faith. I have to say that just one piece of advice that you gave of going back to ask your customers, even if you think they’re not gonna buy your managed services, ask them anyway, did it, made enough off that one sale they wrote me an annual check to even pay for those manuals, and you just keep giving. It wasn’t just a manual, and I just want to say thanks, because you really helped my company grow twice as fast!.”
in a Year
“Back in January of 2007, we were only doing about $9,300 in sales, had a cash-flow deficit of $11,000 and only three clients on a recurring revenue basis (managed services). Business was looking pretty grim at that point. But by the end of the year, we had over $31,000 in gross sales coming in on a recurring basis and our monthly net profit was about $22,000. We were able to secure 18 new clients on a managed services basis and, by this past January (12 months later), our total monthly sales were $54,000; that’s a 480% increase. But one of the key things that got me out of my financial hole was a mindset change. I had been working too hard IN the business. I am a technician at heart and at first I had to do all the work to keep things going. But I realized that if I was going to grow, I needed to make a change and take a leadership role in the business by hiring two new technicians to free up my time to focus on marketing and business growth. This is a real sticking point for a lot of people in our industry, but now that I’ve made the change, it’s very exciting.”
“Before working with Robin our marketing plan was nonexistent. I would wait for the phone to ring hoping it would be that big customer I was waiting for, but that never happened. I decided to purchase the Toolkit and see what happens..and now after only 2 weeks of owning the program, I already have 1 new customer and 2 meetings lined up. Robin you are a star!”
“When I first saw Robin's marketing program, I was really skeptical; it sounded a bit too good to be true. But I decided to give it a try…after all, what did I have to lose? Looking back I'm VERY glad I enrolled. Using her materials as the foundation of our managed services offering, we were able to get over the "$1 million" hurdle and are now at $1.5 million. The first campaign we rolled out brought in $36,000 in annual revenue, and the second brought in about $20,000. The first two campaigns were targeted to a small base and in total cost me under $1,000 to run so I see it as a good return on investment. It was a personal challenge to not change anything and just run with the whole thing, glad I just did it. But the biggest benefit to me was helping me to understand how to approach my marketing plan and how to articulate to my clients what I was offering…and not in a geeky technical way, but in a way that really resonated with them. The worksheets provided a great guide on what to do and how to do it. Plus, it was just good general training for building a marketing plan for your managed services business. The program really is a GREAT investment and you won't be disappointed. I highly recommend it to any MSP who needs help in marketing.”
“Just wanted to say thanks! We haven’t even made it past that Fast Cash Guide and a few of your monthly call ins and have increased our re-occurring managed services contract business by $336,000 per year plus all the additional business that comes with those contracts. Good stuff!”
Stop Ringing
“I started my business in 1991, and at the time, I was primarily focused on selling and supporting corporate accounting software. When Y2K came around – and I know we all remember that experience - all of my clients upgraded simultaneously making 1998-1999 really banner years for me. But subsequent to 2000, the work dried up. I went from a peak of about 50 clients to about 4 in a very short period of time. As I said, by the time I found Robin I was in a pretty tough situation. I dove into the program, implementing a number of ideas and strategies. I obtained a mailing list and was only able to come up with 200 names. Amazingly, I got 20 responses out of that 200! From those 20 responses, I ended up booking a lot of new business. Thanks to this change in attitude and marketing, my old clients are starting to slam me with tons of new projects as well!”
“So why do I like Robin Robins, and why am I happy with the toolkit? First of all, I’ll say she’s changed my life. In the last two years or so that I’ve been with Robin, things have been focused, aligned, and I’m really excited about it, because it’s continued to make it so I move forward in my life. I have everything on a structure, on a schedule and everything in moderation. ”
“Although money was tight, I knew I needed to invest in learning how to market my business—and I needed to learn fast. So when I heard about Robin, I jumped in with both feet and purchased both the Toolkit and Managed Services Blueprint; an investment that has really paid off. I have begun to make better use of CRM and practice management tools based on some of Robin’s recommendations and the experiences of the other partners and vendors on the Q&A/Guest calls. My results have been incredible. The year over year growth is as follows:
Total Revenue: +57.1%
Gross Profit: +27.1%
Total Income: +26.3%
However, there are other lessons that I have learned. One is that it really doesn’t start with a particular letter series, postcard, website modifications or Google Ads. You just have to start somewhere. You will have to test them all to see which one brings in the most clients.”
“Not only have we recession-proofed our business, but we’ve also increased sales by 40% without a dedicated sales team!”
“I started using Robin’s Technology Marketing Toolkit, and right soon after that I purchased the Managed Services Toolkit. We transferred our whole business processes over to managed services, and with Robin’s work and her toolkit, I’ve been able to increase my profit by a margin of excess of 50 percent, and I have just scratched the surface of it!”
One Campaign
“Last year Robin came up with a holiday promotion for our newsletter...we secured 40 clients and roughly $13,000 in profit from that one campaign.”
“Robin, thanks to your marketing, I was able to get on the front cover of Custom Solutions Magazine and land a $200,000 sale!”
Per Month
“My real win happened when we were working on the “Bad Date” letter series. As part of that series, you need to have some testimonials. I was sitting down with one of my customers over lunch and asked for his referral for this marketing letter series we were doing. He asked if I had the copy. I told him that I did, but it was really designed for prospects that had not done business with us before. He still insisted on seeing it. So what could I do?! I pushed the “draft” of the first letter across the table, along with the basic overview of the benefits and costs of all plans. After 10 minutes of reading, he looked up at me, smiled and said “We'll take the Platinum Plan for everything”. That’s 230 workstations and 18 servers in all. We are in the process of doing a physical review of all 29 sites involved in his operation (on the clock) to make sure everything is up to our specs for the plan, then we will implement it. That’s a $36,000 per month deal, all because he read one of Robin’s letters, without us even mailing it! With the help of the Toolkits and Managed Services BluePrint we are on track to break One Million this year (and we are a two-man company).”
“Before working with Robin, I wasn’t doing much of anything; as a matter of fact, I “hired” Robin before my first employee! The results so far have been magic. These changes have resulted in a 658% increase in downloads from the web site in the first month. Today, our site generates 73% of all new leads and 45% of all new customers. Through testing and tweaking the site, we have also been able to reduce the cost of a web lead by almost 60%.”
“Before joining Robin’s Master Mind Group, I was completely relying on word of mouth advertising and sales from existing clients to generate revenue; and while that grows a little bit, it’s difficult to scale sales fast that way. I knew I needed a better marketing plan and that’s why I decided to join Robin’s coaching program. Now I’ve got a very professional looking web site, brochure, lead generation offers, and marketing materials that really sell. I’ve definitely seen an increase in the number of new leads and interest from our partners, and have achieved a solid 25% increase in sales. Obviously I’m very happy with the return and the results I’ve received from the program.”
Clients Instantly
“As a small network support company, we don't have a lot of time or money to spend on marketing so it's critical that we cut through all the marketing fluff and get right to what really works - and that's what Robin gives you. Since we've started using the strategies outlined in the program, our marketing is FINALLY paying off. We took one of the letter templates Robin provided, mailed it to 200 people, and picked up 5 new clients instantly. Another strategy is working like magic to generate new referrals. Without a doubt, her kit was well worth the money spent. Not only has it more than paid for itself, but it's truly encouraged me to keep on marketing.”
“I would like to say that for anyone who is considering extending their business in a way that makes sense, going to Robin’s boot camp is one of the best investments they could possibly make, and partnering up with some of the people who are her associates who have appeared here makes the package that much more worthwhile, and if you would like to extend your business, you have to invest in it, and this is one of the best ones I’ve seen to date. Thank you very much.”